MarkeTeam had the opportunity to completely reinvent the Purple Zebra Daquiri brand from the ground up. Caesars Entertainment wanted to unify all of thier daquiri bars across multiple properties to one cohesive concept. They gave us the name Purple Zebra but everything else was up to us.

We started with sharing high level concepts with brand stories and looks. After working with them to land on a final concept we created a complete rebrand across more than 10 locations in multiple states. From permanent signage to marketing materials we created everything they needed to launch thier new daquiri bar.